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New Product Spotlight

by Mint Blossom for Northcott
Retail: n/a
This soon-to-be-released collection from design company Mint Blossom is meant to celebrate the “joy and goodness” that babies bring into the world. Feature prints include traditional symbols like paisleys, florals, birds, and elephants all complimented by coordinating stripes, dots, and blenders. The collection is available in two colorways: Pinkle (pinks and greens), ideal for a baby girl, and Sweet Pea (blues and greens), for either baby boy or girl.

By Jacquie Gering and Katie Pedersen
Retail: $26.95
In this colorful new read, Gering (National Modern Quilt Guild executive board member and founder of the Kansas City Modern Quilt Guild) and Pedersen (founder of the Seattle chapter of the Modern Quilt Guild) share their modern quilt designs and improvisational quilting techniques through 21 unique projects. The book explores seven core techniques, each presented with detailed instructions, as well as valuable information on tools, materials, color and design. A great purchase for the quilter looking to experiment with the modern quilt aesthetic.

from Pretty P and Mama B Designs
Retail: $9
eInsider hearts the playful, vintage-inspired embroidery designs included in this new pattern set. Included are four fun designs—salt and pepper shakers, cutlery, a place setting, and baking items—for hand-embroidered kitchen tea towels. These designs could also easily be incorporated into other sewing projects for the kitchen.

from Marula Imports
Retail: n/a
Note: The culturally significant Shweshwe is a discharge-printed cotton fabric, in which repetitive geometric patterns are created first by dying (traditionally using indigo), and then applying a weak acidic solution using patterned copper rollers. The result is a white pattern placed upon a vibrant background of indigo blue, red, or deep brown. First introduced to South Africa by German settlers in the 19th century, Shweshwe became highly popular among the country’s Xhosa women, who felt it complemented their red blanket clothing. It has since become a deeply ingrained part of many of their traditions.

One of three collections available as part of Marula Imports’ new Coral Tree range, Shweshwe is derived from the traditional Shweshwe fabrics and features many of the original designs. Though available in the traditional indigo colorway, the collection also includes print in non-traditional black and white, pink, and purple palettes. Design motifs include both geometrics and florals. Manufactured in South Africa.


Compiled by Susanne Woodsa
Retail: $15.95
Spring is here…which means summer is just around the corner! This fun new project book will get you in the mood for the sunnier days ahead (and seriously make you long for a day at the beach). Seaside Home includes 25 sewing projects—quilts, pillows, stuffies, garlands and wreathes, bags, and other accessories that are somewhat nautical in nature. Projects are scrap and fat-quarter friendly, suitable for beginning to advanced sewists, and can be individualized with extra embellishments, beading, and embroidery.

Got a product you’d like to submit for possible inclusion in this section? Send it to: New Product Spotlight, c/o eInsider, 7660 Woodway, Suite 550, Houston, TX 77063. You can also e-mail press releases about new products to Products cannot be returned regardless of whether or not they are chosen for feature in this section.