seminars

Don't discount that fabric! Make a plan to sell it at a premium price. Teresa Coenen will show how to increase your profit margin by making plans for your fabric afterlife using a planning tool that also results in an increased customer base. www.stitchintree.com

It takes more than knowing how to use a sewing or quilting machine to effectively sell it. Jared Hire will address specific challenges a sewing machine shop faces and how to create systems and strategies that have been proven to work in local sewing machine stores. www.hirecommunications.net

Have you thought about hosting a retreat but didn't know where to start? Terri Sontra will cover the things you need to consider and the things to avoid. Reward your best customers, have a captive audience for classes and demos, or just have fun...all while earning some $$$! www.purplemoosedesigns.com

ChatGPT4 has been all over the news lately as a revolutionary AI (artificial intelligence) tool in business and marketing. How will AI impact the quilt industry and how can you harness the latest tools to gain insight and efficiencies in your marketing strategy. Leanne Pressly will review ChatGPT use cases, explain how to create images using Midjourney, and introduce other emergent tools in the AI landscape. www.stitchcraftmarketing.com

You can have the best products displayed beautifully surrounded by well planned samples and kits. That won't matter if you don't have the best trained staff to sell and support them! Learn the Elite 8 “plays” to excel in today’s retail market and take the skills back to coach your staff. Learn what it means to be a CUSTOMER and use tools to build a community that keeps coming back, spending money, and sharing their positive experiences. www.johannafox.com